An immersive website experience that engages Montalto Estate’s audience.
Expedia
Expedia
Digital Marketing | Web Design & Development
UX-led web design and search optimised content to increase visibility and sales online.
expedia-figures
expedia
Winter day 1-68
gallery-4
Our work focused on achieving the following objectives for Expedia
- Driving online sales to Expedia.ie priority hotel pages
- Improving organic search traffic volumes
- Ultimately obtaining gross profit for the client
Strategy & Tactics
After initial meetings and workshops in 2015, we developed a search-optimised content marketing strategy that would help achieve the brand’s three core objectives. This resulted in:
- Development of target audience personas
- Creation of the subdomain, blog.expedia.ie, on which to publish regular, relevant content
- Design and development of a collection of microsites to engage and convert personas
- Creation of a strategic outreach strategy to promote content and build backlinks
Let's work together
Building strong relationships and establishing trust is just as important to us as delivering quality work. Fancy a chat?
We would love to hear from you.
Corona
Strategic creative brand content and paid social campaigns to increase brand awareness.
