Electric Ireland

Electric Ireland NI partnered with The Tomorrow Lab to strategically leverage digital marketing increase online sales and drive brand awareness. 

Strategy & Tactics

The Tomorrow Lab begun with a series commercial and digital workshops to understand the organisation, their competition and their challenges in developing a digital strategy that would position the business online.

The outputs included development of customer personas to inform campaign targeting, as well as various digital audits and recommendations regarding the organisation’s website, UX, SEO, digital advertising, content marketing and social media.

We drive results through strategic multi-channel digital marketing and considering a through-the-line approach, whilst optimising tactics on an ongoing basis.